indigo_svetla

About Svetla Markova

Marketing Manager at IndigoVerge.

Infographics – a new communication tool in digital era

Today’s digital age has made the sharing of information (and personal opinion) as easy as falling off a log. The users are literally suffering from information overload and rarely have the time and patience to read a blog post or an article from start to end. So, how do we catch the users’ attention when […]

By | 2014-10-17T15:10:12+00:00 October 17th, 2014|0 Comments

5 must-have Twitter tools

Being the Marketing Executive at IndigoVerge, I am responsible for the administration of multiple Twitter accounts. Still, I’ve managed to optimize my tweeting environment so posting and monitoring tweets is quick and efficient, and I wanted to share with you 5 tweeting tools I wouldn’t make it without.

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By | 2014-09-24T10:40:10+00:00 September 24th, 2014|0 Comments

Why boost the team adrenaline?

If you are following our corporate blog, you are probably expecting another social media marketing blog post from me. Well – this time, I want to share some thoughts on another topic – team events. In particular, why I like the adrenaline team events and will keep organizing them.

I’ve never been an HR person […]

By | 2014-07-08T15:46:46+00:00 July 8th, 2014|0 Comments

7 reasons why email marketing is important

Email marketingI’ve often heard customers say that they are not willing to enable subscription for and send email newsletters. The reason? Email marketing is ‘not working’ anymore.

I would have to disagree with this though, seeing a really good effect from the newsletters we’ve been sending on […]

By | 2014-06-06T17:13:58+00:00 June 6th, 2014|0 Comments